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Post Number: 261
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|Posted on Thursday, June 09, 2005 - 12:10 am: ||
FOR IMMEDIATE RELEASE June 2, 2005
Black Literati Unite
QBR The Black Book Review and Black Issues Book Review Join Forces
New York, NY, June 2, 2005— In a move that brings together the two major magazines that cover African American literature, QBR The Black Book Review and Black Issues Book Review have signed a joint marketing and services agreement that creates a literary marketing powerhouse.
The agreement will allow each company to focus on its core business, as well as take advantage of each other's complementary strengths. QBR The Black Book Review will concentrate on indoor and outdoor literary events, specifically the well-known Harlem Book Fairs, which will expand to 12 cities, including Boston, Buffalo, NY and Phoenix, AZ in the coming year.
“This unified effort provides publishers and other advertisers the single most efffective way to reach and market to African American readers. BIBR, QBR and the Harlem Book Fair create a tremendously powerful brand, ” says QBR publisher Max Rodriguez.
Black Issues Book Review will continue to focus on magazine publishing and become the official publication at all QBR events, including the Harlem Book Fairs.
“This relationship will have an impact on the entire publishing marketplace,” says BIBR publisher William E. Cox. “Because there is now a strong single marketing force for black books and authors, the longevity of African American readers as a market is secured. Working together both companies will grow, and the market for black books can grow even more.”
Circulation for the two publications will be combined, creating a “reach” to the African American reader never seen before in the publishing industry.
About QBR The Black Book Review
Founded in 1993, QBR The Black Book Review was the first book review exclusively dedicated to books about the Africana experience. It was born to lay claim to the many authors who write for and about that experience, to give them praise or admonishment, to turn their insights into personal reflection or action.
Publisher Max Rodriguez founded the Harlem Book Fair in 1998. This year's Harlem Book Fair will be held on July 23rd. More than 40,000 attended the event last year. QBR also sponsors the Celebration of Black Writers in Philadelphia, the African-American Read In of Dallas and other book events.
About Black Issues Book Review
Within months of its January 1999 debut, Black Issues Book Review was named one of “the ten best new magazines” by The American Library Journal from more than a thousand new publications. It is a bi-monthly publication that provides nationally recognized journalism on the explosion of fiction by authors of African descent and nonfiction books on topics of black interest. In 2002, BIBR was accepted for membership in the Audit Bureau of Circulations (ABC), the first and largest circulation-auditing organization in the world.
QBR The Black Book Review
9 West 126th Street
New York, NY 10027
Fax: (212) 427-9901
William E. Cox
Black Issues Book Review
Empire State Building
350 Fifth Avenue, suite 1522
New York, NY 10118-0165
Fax (212) 947-5674
For photos to accompany this release contact Jean Howard, Jean@cmapublishing.com, 212.947.8515