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Hen81
Veteran Poster
Username: Hen81
Post Number: 101
Registered: 09-2007
Rating: N/A
Votes: 0 (Vote!) | | Posted on Wednesday, July 16, 2008 - 11:30 pm: | 
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I don't mean to start a new debate on self vs. traditional published books. The irony is that I can provide a real life lab example with my book Rooftop Diva. In paper form it is self-published and I am the engine of everything sales, publicity etc. In audio format it is traditionally published.
I was browsing the net looking for none Worldcat library placements and I did find several that use other catalog software. I also inadverdently found a marketing catalog piece from my audion publisher that is sent out to libraries nationwide. I have never seen this before, but it is one big difference between self-published and tradional. I probably could do a piece like this but it would be my books only and would be very expensive. The mailing list and time involved would be hard to do on my own.
That is the true power of traditional publishing. The marketing muscle and budget. I have attached the piece with pricing and phone #'s remove. I wonder if the library acquisition people wonder about stocking the paper version of the book.
www.DTPollard.com
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Emanuel
Veteran Poster
Username: Emanuel
Post Number: 609
Registered: 03-2004
Rating: N/A
Votes: 0 (Vote!) | | Posted on Wednesday, July 16, 2008 - 11:45 pm: |
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Hey DT,
I think your audio publisher is very smart in going after the library market by selling them audio books. Even though the audio books I've seen from this publisher are about 4 times the price of the paper editions, they know the library has the budget (tax dollars) to purchase the materials and make them available for the general public. I'm sure they'll get one or two sales from the authors themselves if it's not part of the deal. I mean, what author wouldn't want his own copy of the audio version the book to have at least as a keepsake?
BTW, Rooftop Diva is available in both paper and audio version in libraries near where I live. Kudos. Have you heard it yet? A friend who is published by Dafina/Kensington also has an audio deal with the audio same publisher, secured by my friend's literary agent.
Anywho, it's like we were discussing in the other post: a marketing budget should be a huge determining factor before deciding to launch. |
Hen81
Veteran Poster
Username: Hen81
Post Number: 102
Registered: 09-2007
Rating: N/A
Votes: 0 (Vote!) | | Posted on Thursday, July 17, 2008 - 12:16 am: |
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Emanuel,
Recorded books specializes in this market. I think for the Griot series they have hundreds of libraries on subscription. They have several series that feature different books for specific library collections.
They also have a large retail arm and books like Laura Inghram's, Carl Weber and others are in stores and online. Another item is audio downloads which make up a lot of my second wave of library placements. The releases have been cassette then audio download and finally CDs. This is a part of the book market I never tthought about, but it is a sizable subsection.
Audio books are much higher due to the cost of production. The actress that my voiced book is a broadway performer. Many audio books are abridged but this publisher does word for word audio reads of the paper version with nothing left out.
I was sent two sets of the cassette version when it was published at the first of the year. I don't know if I will get two sets of the CD version but I suspect that I will because that was in the contract. I am very pleased with the performance. It does sound odd to hear every word of your book with dramatic inflections. It also causes you to think about how you write the next book.
www.DTPollard.com |
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